Showing posts with label audio streaming. Show all posts
Showing posts with label audio streaming. Show all posts

Wednesday, January 15, 2014

A Technical Introduction to Audio Cables

Audio Streaming Information
A Technical Introduction to Audio Cables
by: Adam Blake
A Technical Introduction to Audio Cables

What is so important about cables anyway?

One of the most common questions asked by consumers faced
with purchasing cables for their audio or home theater
system is, “What is so important about cables anyway?” They
can cost as much or more than some of the hardware in the
system and to many it is difficult to understand why wire
isn’t just wire.

To begin to understand how audio cables work, we have to
start with the two fundamentally different types of audio
cables you are likely to have in your system. The first type
of cable is called an interconnect, which is used to connect
various components together (such as a CD player to a
receiver). The second type of cable is called the
loudspeaker cable (this is the wire going from the receiver
or amplifier to the speakers). It is important to realize
that both types of cables are carrying the same information,
just with different amounts of energy.

Interconnects carry a signal with very little energy. These
cables only need just enough energy to convey the
information from the source, for example a CD player, to the
amplifier. The low energy requirement means that the signal
in interconnects has very little current (usually in the
range of thousandths of an amp).

Loudspeaker cables on the other hand, carry a large amount
of energy. All of the energy required to move the speaker
cones and make sound must come through the loudspeaker
cables. Because of the high-energy requirement in these
cables the current is relatively high (currents can reach 10
amps or more).

The very basic reason why audio cables are important is
because they change the signal going through them. There are
two different, fundamental ways that an audio cable can
change the signal. The cable itself can change the signal,
or the cable can allow outside sources of energy to change
the signal.

In order to understand how these two situations can occur,
some basic background electrical knowledge is needed.

Signals in all types of wires are conveyed by the
combination of voltage and current. Every signal has some
amount of voltage and some amount of current. The larger the
difference in voltage between two places, say the beginning
and the end of a cable, the larger the amount of current,
and vice-versa. The direct analogy to voltage and current is
the flow of water through a hose. The amount of water
flowing through the hose is analogous to current. The water
pressure in the hose is analogous to voltage. The higher the
amount of water pressure, the more water will flow through
the hose. The higher the amount of voltage, the more current
will flow through the wire.

Every cable has a set of electrical properties that can be
measured using standard electrical testing equipment. The
three most basic properties are resistance, capacitance and
inductance. While a detailed description of these three
different electrical properties is outside the scope of this
article, a basic description of the relevant effects of
these three properties can be given.

- Resistance opposes current. The higher the resistance the
greater the amount of energy that is removed from the current
and turned into heat.

- Capacitance opposes changes in voltage. If a voltage is
increasing, capacitance will cause the voltage to increase
more slowly. If a voltage is decreasing, capacitance will
cause the voltage to decrease more slowly.

- Inductance opposes changes in current. If current is
increasing, inductance will cause the current to increase
more slowly. If current is decreasing, inductance will cause
the current to decrease more slowly.

The final piece of background knowledge that is needed for
this article is what the audio signal looks like. If one
were to take the speaker cover off a speaker to look at the
speaker cone while music is playing, you would see that it
is moving back and forth. In order to move the speaker cone
back and forth, the electrical signal must push and then
pull the cone in rapid and repeating fashion. This is
accomplished by having an Alternating Current, or AC.

Alternating Current simply means that the voltage oscillates
between positive and negative. Because the voltage drives
the current, this means that the current also goes positive
and negative. In other words, the current is going back and
forth in the wire, just like the speaker cone. The subtle
variations in how fast the voltage and current go back and
forth creates the different sounds that we hear when
listening to music.

How a cable itself affects the audio signal

Now, going back to the ways that the cable itself can change
the signal going through it, let’s consider both types of
cables separately.

As stated previously, interconnect cables carry a very small
amount of current. Relative to the current the voltage is
large. Because of that fact, capacitance is important, but
inductance is relatively unimportant. As the voltage
oscillates between being positive and negative, the
capacitance slows the voltage changes down, and causes
delays. This can cause audible distortion in the sound.
Because interconnects have very little current, resistance
is not much of a factor. Even an interconnect with extremely
high resistance will only remove an infinitesimally small
amount of energy.

The signal in loudspeaker cables is essentially the opposite
of the signal in interconnects. Both cables have the same
information, but in loudspeaker cables, the voltage is small
and the current is large, relatively speaking. Because of
the high current, both resistance and inductance are
important in loudspeaker cables. The higher the resistance,
the greater the amount of energy that will be absorbed by
the cables. The resistance will not cause any distortion,
but it will decrease the volume of the sound. The inductance
on the other hand, can cause distortion. As the current
oscillates between being positive and negative, the
inductance slows the current changes down, and causes
delays.

How a cable lets outside sources of energy affect the signal

As stated previously, the second fundamental way of altering
a signal passing through an audio cable is to introduce
outside sources of energy. This outside energy is typically
termed “noise”. By definition, if any energy is absorbed by
the signal, the signal has been distorted.

There are many potential sources of noise around audio
cables. Some of the more common sources of noise, such as
radio frequency waves, are familiar to most people. When
wiring up a radio, frequently a consumer must attach an
antenna. Antennae are intentionally designed to channel
radio frequency energy into a stereo. Just like an antenna,
it is entirely possible for an audio cable to pick up radio
frequency energy. If you are not intending to listen to the
radio, this is not a welcome effect.

Electronic components, electrical cords, sound waves, and
even the sun, are all capable of creating noise. Electrical
cords create electromagnetic fields around them that can
transfer energy to a cable. Sound waves create mechanical
vibrations that can be transformed into electrical energy
that is added to an audio signal. Because there are so many
different types of noise, there are many methods used to
prevent a cable from picking up noise. Shielding, twisting
of conductors, and mechanical damping are all common noise
protection methods in cables.

While noise affects both interconnects and loudspeaker
cables, generally the effects are far more significant in
interconnects. This is because the signals in the
interconnects have far less energy. Since most forms of
noise are inherently low energy to begin with, this means
that it is far easier for them to modify the low energy
interconnect signals than the high-energy loudspeaker cable
signals.

Macro vs. Micro

The parameters discussed so far have been primarily “macro”
effects. These are for the most part the top-level
parameters that effect cables. These parameters as well as
others not discussed here also exist at a “micro” level.
Taking capacitance as an example, a given cable will have an
overall capacitance that can be measured. This overall
capacitance is a “macro” level parameter. The same cable can
also be analyzed as 1000 separate but connected pieces. Each
piece will have a local capacitance. These local parameters
are “micro” effects and can have their own impact on the
signal separate from the “macro” effects.

The impact that the “micro” level parameters have on an
audio signal is usually less than the impact of the “macro”
level parameters. However, they do still make a difference
in the signal transfer. The various ways that audio
companies choose to either mitigate or ignore these “micro”
level details is, in part, responsible for the vast array of
different cable designs. From cryogenic treatments and
precious metal wires, to fine silk insulation and fluid
filled cable jackets; extreme cable designs abound.

Will I hear the difference?

The fact of the matter is that cables do alter the sound
going through them, and that it is audible. You do not need
to be an expert, or an audiophile, to hear the difference.
To demonstrate this point, simply listen to your stereo. If
you close your eyes, does it sound like the music is being
played live right in front of you? This is what audiophiles
strive for, and unless you have a very high-fidelity system,
your answer to this question will most likely be no. You may
have a hard time describing what exactly does not sound
right about your system, but you know that it doesn’t sound
like a live performance.

Of course, the reason why the music does not sound live
cannot be blamed solely on the cables. The degradation of
the sound occurs in every component of your system. However,
the point here is that even a casual listener can detect the
subtle distortions that can prevent music playback from
sounding live. Improving the quality of your audio cables
will improve the sound quality of your system.

It is fairly safe to say that no matter what cable you use,
the modifications to the sound will be small. Audio cables
will never cause a listener to hear a piano when a flute is
being played. However, it is the small detail that makes all
the difference between good and bad quality sound. That is
why very strong opinions are formed about various cables.

As audio systems continue to improve in accuracy, listening
to a “live” performance in your living room gets closer to
reality. Cables are an enabling factor for advancements in
audio reproduction and can play a remarkably important role
in your system.

Written by: Adam Blake CEO / Co-Founder Pear Cable, Inc.
www.pearcable.com
For a more detailed explanation of cable design theory that
Pear Cable thinks is relevant, see the “cable design” white
paper available on pearcable.com
About the author:

Adam Blake is the CEO and Co-Founder of Pear Cable, Inc., a manufacturer of high-fidelity audio cables. http://www.pearcable.com

 



©2014 - All Rights Reserved

A Brief Guide to Audio Conferencing Services

Audio Streaming Information
A Brief Guide to Audio Conferencing Services
by: Steve Valentino
Audio conferencing provides a way for businesses and other groups to interact, without having to travel to each other’s offices. The savings in time and travel expenses quickly make up for the cost of audio conferencing services and equipment. Audio conferencing usually involves other types of teleconferencing technology, such as video and collaborative software. Collaborative software is software that one user may send to other users for simultaneous viewing and modification. For example, if the group wants to work on a diagram, it can be seen and drawn upon by anybody in the conference via a special electronic whiteboard.

An audio conferencing system can be rented, bought from a vendor or reseller, or hired as part of a full audio conferencing solution. Such full-service packages include human support services like management, marketing, and tech support.

When audio conferencing services are rented, the communication is routed through the vendor’s server software. The client is charged according to the number of users or “seats” who will be participating, the length of time each seat will be participating, and any initial equipment rental or purchase costs. The vendor can charge a per-seat and per-minute fee (for example, $0.15/seat/minute). Alternatively, a client can rent the service by the week, month, or year, with a maximum allowed number of seats per conference or session. For example, a one-week service for five seats could cost $100 a week, while a one-year service for 100 people could cost a few thousand dollars. Rental audio conferencing services are best for small to medium sized businesses where the initial equipment purchase costs would far outweigh the savings on travel.

When audio conferencing services are bought, the communication is routed through the client’s server software, which is bought and licensed from the vendor. The client chooses how small or large a package he or she wants. For example, the client can buy software that allows for 100 seats, 1000 seats, or much more. The client can decide whether to include any of a number of high-tech add-ons such as whiteboard capabilities, and whether expandability is important. The client buys all the necessary equipment and software to run the system. The initial cost can be tens of thousands of dollars, so these are best suited to larger numbers of seats over the long term. However, tech support will always be a necessity, so the client should subscribe to the vendor’s expertise.

About the Author

Audio Conferencing Info provides detailed information about audio conferencing services, equipment, software, companies, plus online audio conferencing, and more. Audio Conferencing Info is affiliated with Original Content.

 



©2014 - All Rights Reserved

Sunday, January 12, 2014

7 Ways to Use Website Audio in Your Marketing Arsenal

Audio Streaming Information
7 Ways to Use Website Audio in Your Marketing Arsenal
by: Roger C. Parker

Most visitors to your website are using computers with audio capabilities. Recently introduced techniques make it easy to take advantage of this capability.

In the past, web audio was primarily decorative, consisting of musical fanfares or other clich้d sound effects. Now, you can use audio to multiply the impact of your message and create stronger bonds with your visitors.

Audio’s power comes from its ability to engage more of your visitor’s senses. The more senses you engage, the easier it will be to effectively communicate. Instead of just reading your words and looking at your picture, you can communicate with your voice – and the voices of your clients.

The power of audio can be appreciated by comparing the newspaper column version of Tom and Ray Magliozzi’s Car Talk with the program aired each week on National Public Radio. Although the newspaper column and radio program address the same topics, it’s far more fun to listen to Car Talk – where you can experience Tom and Ray’s intonations and phrasing – than to read the same words.

Here are some of the ways you can employ audio on your website:

  • Welcoming messages. You can create closer emotional bonds with website visitors by personally welcoming them to your site and introducing some of the features they should explore.

  • Testimonials. Audio testimonials are far more powerful that written testimonials, especially if you include a photograph of the individual speaking the testimonial. The next best thing to a face-to-face referral is a recording of a client explaining their satisfaction with your product in their own words.

  • Guarantees. Your satisfaction guarantees gain impact when you deliver them in your own voice. Place them on your order form, at the point of sale. People are inherently cautious about ordering products and services from the Internet. Reassure them that their credit card and personal information are safe with you.

  • Seminars and teleconferences. Short excerpts about upcoming events can make your event even more appealing. Snippets from past seminars can whet visitors’ appetites for more.

  • Tips. Add interest to your site by describing an audio ‘tip of the day’ or ‘tip of the week’ in your own words. Be sure to offer access to previous tips, too.

  • Audio postcards. You can include audio invitations and testimonials as links in email sent to clients and prospects. To arrange an audio testimonial, simply provide your client with a phone number and password, and invite them to call up and express their satisfaction with their purchase from you. Audio postcards are a great way to stay in contact with your clients and prospects with an announcement of an upcoming product or service. They are also a quick way to acknowledge a special occasion.

  • Streaming audio can be used to allow visitors to playback longer events, like seminars or teleconferences.

When you add audio to your website, allow your visitors to maintain control. Don’t begin playing your message when the webpage loads. Instead, invite visitors to ‘click here’ to hear your voice. Keep your messages as short and concise as possible.

And avoid ‘scripting’ your introductions and guarantees. Write down the key ideas you want to communicate, but deliver them in your own words as conversationally as possible.

Web audio is no longer a futuristic luxury. Web audio is here now and it’s as close as your telephone. It is an affordable and easily added feature that can set you apart from the competition and help communicate your message with added impact.

Roger C. Parker is the $32,000,000 author with over 1.6 million books in print. Do you make these marketing and design mistakes? Find out at www.gmarketing-design.com


roger@gmarketing-design.com

 



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